Fire was always a danger to early frontier communities and occasionally one or another of the community's structures burned. Virtually every sawmill in the City burned at least once during the life of the industry. In September 1888, the residents of Ashland received quite a start when a large brush fire west of town convinced our neighbors across the bay that the City was burning. A week later fire did devastate portions of the business community destroying 35 businesses within two hours of its origin and caused $120,000 in damage. Fortunately, the disaster did not result in the loss of life. Like the famous Chicago fire, the Washburn fire was alleged to have started as the result of an animal kicking over a lantern in a shed.
By 1888, the A. A. Bigelow Lumber Company operated the second largest mill in Wisconsin and contained the largest refuse burner in the world.
The "Great Forest Fire of 1894" once again endangered the community. Every able bodied man was recruited to fight the blaze. A fortunate wind change eventually saved the City.
By 1896, the community boasted a population of 6,000, contained three weekly newspapers, nine churches, 15 saloons, three banks, 21 boarding houses, an opera house, brewery, four blacksmith shops, two liveries, and a veterinarian.